Online courses, quick-fix YouTube videos, and virtual consults are everywhere—but do they really get the job done? Our downloadable e-book breaks down the hidden gaps in online-only dog training and reveals why in-person training remains not just relevant, but essential.
Whether you’re a seasoned pro or just starting out, this resource will help you understand how to position your services, address client concerns, and confidently compete in a digital-first market.
Scroll through the brochure, share your thoughts in the comments, download it for future reference—and don’t forget to take our quick poll at the bottom!












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Take our quick poll. We will publish the poll results early June!
How Concerned Are You About the Growing Popularity of Virtual or DIY Dog Training?
Very concerned
Somewhat Concerned
Not concerned at all
Have You Lost Potential Clients to Online/Virtual Dog Training Options?
Yes, frequently
Occasionally
Rarely or never
I don't know
Do Your Currently Offer Online/Video Based Training Services?
Yes, exclusively virtual
Yes, a mix of in-person and virtual
No, only in-person training
No, but I am considering it
How Confident Are Your Communicating the Value of In-Person Training versus Online Training to Your Clients?
Very confident
Somewhat confident
Not confident at all
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I am soo happy to learn that there is serious schools that allso reject on-line dog training.
It is soo important that training is done trainer, owner and dog face to face.
I have an Academy in Japan where a lot of theory stuff can be taken by webinars but as soon as the student is comming to the training part it is training together with my face to face when I am in Japan
The only online I offer is Pre Puppy Arrival advice or help between sessions if necessary.
Most clients have tried online or DIY from watching YouTube at some point but they quickly realise how unsuccessful this is, as they receive no feedback about their individual dog and their training techniques.
Educating up and coming trainers properly is key, so dog owners understand how to best achieve the results they are after.
Thank you for this article. We simple cannot replace the one on one in-person training for all the reasons above. I offer brief virtual sessions to gather information on which direction someone may need to go with their training and virtuals for follow ups after in person training. I'm hearing trainer say things like "I don't need to see the dog or the behaviour". I find that quite concerning.
Thank you for this. It's not just training clients - online learning has negatively affected registrations for my trainer academies. There, too, I think there is a significant negative impact with the loss of hands-on learning.